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LinkedIn Basic Knowledge: HowTo Linkedin Profile on Sales Trim with LinkedIn SSI (Social Sales Index)

LinkedIn is a social networking site designed specifically for the business world. The aim of the site is to enable registered members to build...

Digital gold – the importance of data for businesses and citizens

Data is considered digital gold. Accordingly, there is currently a gold-digger mood in German companies. Achim Berg, president of the digital association Bitkom, explains...

LinkedIn Basic Knowledge: 8 Best Practices Tips for Your LinkedIn Company Page

With over 600 million users, LinkedIn is the largest social network in the field of B2B and is therefore of great importance for lead...

4 Do’s and 4 Don’ts at webinars and videoconferencing

ZOOM, Skype and Co. are experiencing an absolute boom. The reason: the Corona crisis. People can no longer meet privately and now chat via...

LinkedIn Basic Knowledge: HowTo with Employee Advocacy in 4 Steps to Success

Employee Advocacy refers to the commitment of employees as ambassadors of your own company to expand their marketing reach, open up new perspectives and...

LinkedIn Basic Knowledge: 7 Tips for The Success of Your LinkedIn Showcase Page

A central task of any company is to describe your buyer personas (target groups). If these personas are different from each other, the challenge...

NeuroLeadership with the SCARF model: “Brain-friendly employee leadership”

What do neuroleadership and the SCARF model bring you?Misunderstandings, frictions or even the complete disintegration of a team ... All of this can be...

Customer Journey Mapping – Developing Companies from a Customer Perspective

What do I need a Customer Journey Map for?A Customer Journey Map is the perfect tool to immerse yourself in your customers and look...

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